Dharma Chef

  • Client: Dharma Life

Part of Dharma Life’s mission is to rally social change in villages through activation and involvement. Just pushing for usage of clean cookstoves as the healthier option, doesn't work against the age-old comfort and convenience of using mud stoves. However these mud stoves and the bio fuel used are a deadly health hazard, targeting women and children. To fight this danger, we changed the way we presented the clean cookstoves. We conducted Master Chef like cooking competitions in the village where the women used the clean cooking stoves to cook up new and exciting dishes and came into the limelight – an empowering change from the darkness of their kitchen.