Friends For Life

  • Client: Avegen

Johnson & Johnson tied up with Armman to further its mission to reduce maternal, neonatal and child mortality and morbidity in underprivileged communities across India. This gave birth to mMitra, a free mobile voice call service that provides information on preventive care and simple interventions to reduce maternal and infant mortality & morbidity. In this pleasantly conversational coffee table book, we have captured the stories that this life affirming service has nurtured in marginalized communities in Delhi.