• Client: Jaqueline Fernandez

Jacqueline is a film celebrity and a huge social media star. As her presence and partnerships were growing, she was keen to have clarity about her own personal brand and what she stands for.

We worked with her and her team, over a month, to arrive at a brand space which would inform her associations and future narratives. After this exercise she launched ‘Sherox’ in keeping with the ‘Be Born Everyday’ essence that we co-crafted with her team.

**Design by Sharpener